US / THEM: 37 Houses share "It's a Lie" video from debut album, add SF show in December

Tuesday, November 26, 2024

37 Houses share "It's a Lie" video from debut album, add SF show in December

“Packed with bright, jangly guitars and powerful, resounding vocals.” — New Noise

“Moody ear-candy…Another great record from a local band in our midst proves pain begets the most vivid art.” – SF Bay Guardian / 48 Hills

"Moody... It builds and builds in intensity." -- TGEFM

"A candid exploration of love, regret, and personal growth wrapped in a melody that feels both relatable and raw." -- Static Multimedia

San Francisco duo 37 Houses share the official video for "It's a Lie" from their debut full length album today via Static Multimedia. Watch/share "It's a Lie" HERE (Direct YouTube.) Hear/share "It's a Lie" single on all DSPs.

About the video:

Shot over three days in the Mojave Desert and other areas surrounding Los Angeles. In simple yet symbolically rich scenes, this 5-minute video plays out the emptiness of distance and pains of escape—featuring silk nightgowns and newly abandoned Victorian houses, vintage cars and seedy hotels, windmills, and desert roads. Film by Mark Samsonovich—Co-Producer "A Mouthful of Air" starring Amanda Seyfried, Director of Animation for "We the Animals" (Available on Netflix).

New Noise Magazine recently shared the video "Jealous Love" HERE (Direct YouTube). Watch/share the video for "It Stays With Me" on YouTube.

Being quarantined together after 4 months of marriage isn't easy, and 37 Houses' debut self-titled album puts a soundtrack to that experience. Songwriter Jeremy Rosenblum put his most intense emotions to music and his wife, singer Erin Sydney put her soul into the emotional intensity of the vocal arrangements. Recorded entirely in their living room, this album is an expression of the tangles that manifest in even the best of relationships. The experience brought out emotionally charged and expressive post-punk reminiscent of Emma Ruth Rundle and Chelsea Wolfe, but with a decidedly more pop leaning sound of Built To Spill and Pulp. While the music is lithe and hummable, Erin’s powerhouse singing takes their sound into the stratosphere. This album is proof positive that pain can create immense beauty.

Started in San Francisco in 2021, 37 Houses is an indie pop project that functions as guitarist Jeremy Rosenblum's journal to process the feelings that come out of being an imperfect human married to another imperfect human. Singer Erin Sydney infuses powerful vocals into the poetically pedestrian lyrics and music written by her husband. In the way that all relationships are a blend of two peoples' souls for better or worse, 37 Houses is what that beautiful mess sounds like.

37 Houses is available on deluxe 2xLP and digital on November 15th, 2024. Vinyl orders are available HERE.

37 HOUSES LIVE 2024:

12/16 San Francisco, CA - Bottom of The Hill